BUSINESS MODEL

With Neumafit,
earn an extra +$27.2K per year

*Sum of three annual revenue streams

Calculate your studio's upside

Members at the studio

500

Monthly OT sessions

Current PT clients

Monthly PT price

$219

Monthly membership price

$37

Expected extra annual revenue

+$27.2K

7.8× the Standard plan cost ($292/mo)

Three revenue streams — the structure

Offer a differentiated OT

10-minute test, +10pp conversion

Put on the mask

Cardio test during the trial session

10 min on the treadmill

1:1 consult with a personalized report

Personalized report

Promise a re-test next month to track change

Member care begins

Natural conversion to a paying member

94.1%

Trial members who want to come back

Offering the test during OT turns the trial itself into a return motivator.

Extra annual revenue

+$1.3K/year

30 OT sessions × +10% conversion = +3 new members

+3 × monthly fee $37 × 12 months = +$1.3K

See solution details →

Validated impact

Data points behind Neumafit's results

Offering cardio testing during OT

Intent to return

94.1%

Neumafit operations data

After gamification rollout

Attendance increase

+23%

JMIR

Members attending 3+ times/week

Renewal rate increase

+19%

JMIR

+5% retention lift

Profit increase

+25~35%

Bain & Company

Lift revenue with a differentiated service